BRAND WHORES: THE CURIOUS CASE OF CONSUMER LOYALTY
Mr. Fate examines consumer loyalty and the over-self-identification with brands.
Mr. Fate examines consumer loyalty and the over-self-identification with brands.
Fate explores the consumer mania of Black Friday and overall profligate spending of American’s during the holiday season and exposes the awkward paradox of the FIRE community, but can he resist the lure of becoming a seasonal spendthrift himself?
FIRE Aethernaut, Mr. Fate, explores the global pandemic of impatience – a near-ubiquitous cultural contagion by examining its origins, implications, and mitigating strategies for the FIRE aspirant.